Muraena Product Updates – November 2024: More Targeted and Efficient B2B Lead Generation
At Muraena.ai, we believe that B2B lead generation should be smart, accurate, and tailored to your business needs. This November, we’ve rolled out exciting updates to support our beliefs. And more updates to be roll out in 2025 🔥
Let’s dive into the details and plan with us.
AI Search: Now Even Smarter
Our AI Search has received an upgrade to make it more accurate and flexible. Whether you’re narrowing down on specific industries or targeting companies similar to your competitors, Muraena’s AI got you covered.
What’s New:
- Improved Accuracy: Better results that align with your Ideal Customer Profile (ICP).
- US States Filtering: You can now segment leads based on US states for more localized targeting.
- Competitor-Based Lead Discovery: Find leads from companies similar to competitors (e.g., “show companies similar to [X Company]”).
- Support for Narrow Niches: Works effectively with industries like web3, VR, AI-related fields, and more.
Note: The AI search is still in beta version, and we will gladly appreciate your feedback. Try it with your ICPs and let us know how it went.
New Filters for People
The Advanced Filters tab now includes two new options to narrow down your search:
- Person Education: Filter leads based on specific schools or universities, helping you target alumni from institutions relevant to your industry.
- Person Languages: Identify individuals who speak particular languages - ideal for finding expats, remote workers, or multilingual professionals.
Upcoming Feature: Companies Search 🏢
We’re thrilled to announce that one of our most-requested features - Companies Search - is coming in January 2025. This addition will let you search and filter companies directly, making it easier than ever to find key accounts and relevant organizations.
Stay tuned for updates!
Database Update: Fresh Leads Every Month 📈
We’ve refreshed countless existing profiles as part of our monthly database update. This ensures you always have access to the latest and most accurate lead data.
Plan for 2025 with Us 🌟
2024 was an incredible year, but we’re not stopping here. Check out our Public Roadmap here to see upcoming features and contribute your ideas. Some highlights for early 2025 include:
- Companies Search
- Email + Password Authentication
Your feedback drives our innovation- so let us know what you’d love to see next!
With smarter AI search, advanced filters, and fresh data, we’re equipping you with everything you need to stay ahead in B2B sales. Try the updates now and share your feedback, we’re all ears!